ANALYSIS OF THE ACTIVITIES OF AGRITOURISM FARMS IN THE AREA OF NAREW NATIONAL PARK

Abstract

It was assessed the possibility of developing agritourism in the Narew National Park. The assessment is based on the survey conducted in the months of May and June 2015 with the participation of 96 owners of agritourism farms from this area. Most of the respondents started their own agritourism business using foreign funding sources, such as European funds and bank loans rather
than their own means. Financial resources were mainly spent on the development of investments connected with new agritourist undertakings or the extension of existing facilities or their modernization and adaptation, mainly concerning accommodation.
Farmers see the biggest limitations in the development of agritourism in the underdevelopment of its infrastructure, the lack of own capital as well as incomplete knowledge in the field of catering, promotion and marketing as well as the principles of keeping the accounts.