Abstract
This article examines the role of advanced information technologies in improving the efficiency, competitiveness and sustainability of supply chain management (SCM) in the e-commerce sector. The study applies a structured literature review combined with a quantitative survey conducted among Polish e-commerce enterprises. The findings indicate that information technologies – particularly e-commerce platforms, ERP, WMS, AI and Big Data analytics – significantly enhance order processing, inventory management and shipment monitoring, while simultaneously supporting environmental and social sustainability objectives. The study is limited by its national scope, which may affect the generalizability of the results; future research should extend the analysis to international contexts. From a practical perspective, the results support managers in prioritising IT investments that deliver both operational and strategic benefits. By integrating technological, operational and sustainability dimensions, the study contributes original empirical evidence to the literature on digital and sustainable SCM in e-commerce.
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